Leadership for a Digital World: The Transformation of GE Appliances: Management for Professionals
Autor Annika Steiberen Limba Engleză Hardback – 8 mai 2022
Foreword by Edgar Schein and Peter Schein.
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Specificații
ISBN-13: 9783030957537
ISBN-10: 3030957535
Pagini: 140
Ilustrații: XXV, 140 p. 15 illus.
Dimensiuni: 155 x 235 x 17 mm
Greutate: 0.41 kg
Ediția:1st ed. 2022
Editura: Springer International Publishing
Colecția Springer
Seria Management for Professionals
Locul publicării:Cham, Switzerland
ISBN-10: 3030957535
Pagini: 140
Ilustrații: XXV, 140 p. 15 illus.
Dimensiuni: 155 x 235 x 17 mm
Greutate: 0.41 kg
Ediția:1st ed. 2022
Editura: Springer International Publishing
Colecția Springer
Seria Management for Professionals
Locul publicării:Cham, Switzerland
Cuprins
Part 1. Why Management Needs to Change and Key Capabilities for a Digital Economy.- 1. Why New Management Models Are Needed—and The New Management Capabilities.- Part 2. Two Cradles of Management Innovations.- 2. Silicon Valley.- 3. The Silicon Valley Model.- 4. China.- 5. The New Chinese Model.- Part 3. Haier and the RenDanHeYi model.- 6. Haier: A Traditional Firm Transforming into a Digital Winner.- 7. The RenDanHeYi Model.- 8. RenDanHeYi Versus the Silicon Valley Model.- Part 4. GE Appliances in 2016 and 2021 and the Interpretation of RenDanHeYi.- 9. GE Appliances in 2016.- 10. GE Appliances in 2021.- 11. GE Appliances’ Interpretation of RenDanHeYi.- Part 5. A Framework for Better Understanding a Business Transformation.- 12. A Framework for Understanding a Business Transformation.- Part 6. The Transformation of a 100-year-old Company.- 13. From Desire to Implementation.- 14. Key Steps Taken by GE Appliances.- Part 7. Managerial Advice and Concluding Summary.- 15. Managerial Advice.- 16. Concluding Summary.
Notă biografică
Dr. Annika Steiber holds a Ph.D. in Management of Technology and has for decades conducted research on management for the digital age, as well as worked as an entrepreneurial executive in the tech sector. She is the author of seven management books including The Google Model: Management for Continuous Innovation in a Rapidly Changing World (Springer, 2014), The Silicon Valley Model: Management for Entrepreneurship (Springer, 2016), and Managing in a Digital Age: Will China Surpass Silicon Valley? (Springer, 2018). She was the Director for Entrepreneurship and Innovation at Menlo College (California, USA) and is currently the Director of its Rendanheyi Silicon Valley Center.
Caracteristici
Foreword by Edgar Schein and Peter Schein Demonstrates how GE Appliances transformed into a highly competitive leader in the home appliance market Describes Rendanheyi, one of the world’s most sophisticated management models for the digital age