Diploma Thesis from the year 1998 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Applied Sciences Dortmund (unbekannt), language: English, abstract: Inhaltsangabe: Inhaltsverzeichnis: Inhaltsverzeichnis: SAMENVATTING IN HET NEDERLANDS INTRODUCTION 1FAIR TRADE IN PRACTICE 1.1The Max Havelaar foundation 1.1.1What does the strategy of the Max Havelaar foundation look like? 1.1.2The Max Havelaar trade conditions 1.2The RUGMARK organisation 1.2.1How does RUGMARK work? 1.2.2RUGMARK and its social programmes 1.3Max Havelaar versus RUGMARK 2International Labour Standards 2.1The International Labour Organisation 2.1.1The process of setting up Conventions and Recommendations 2.2Legal nature of Codes of Conduct 2.2.1Independent Monitoring 2.2.2Enforcement of the Code of Conduct (COC) 2.3ILO Conventions and Code of Conduct 3Codes of Conduct in the garment and sportswear industry 3.1About the Clean Clothes Campaign 3.1.1Main objective of the Clean Clothes Campaign 3.2The Clean Clothes Campaign goes Europe 3.2.1Sudwind e.V. - the German Clean Clothes Campaign 3.2.2Erklarung von Bern' / Declaration of Berne 3.2.2.1Let's go fair' - a Swiss campaign 3.3The European Code of Conduct 3.3.1The role of the Clean Clothes Campaign with regard to Fair Trade' in the textiles and sportswear industry 3.4Worldwide activities 3.4.1US activities 3.4.2The activities of trade unions and federations 3.4.3The World Federation of the Sporting Goods Industry 3.4.3.1The sporting goods industry initiative on child labour 3.5Conclusion 4Questionnaire 4.1Evaluation of the questionnaires 4.1.1Code of Conduct 4.1.2Monitoring measures 4.1.3Introduction of a social label 4.1.4Image advantage 4.1.5Opinion about the Clean Clothes Campaign 4.2Conclusion 5General Conclusion ABBREVIATIONS TABLES NOTES BIBLIOGRAPHY Appendix Bei Interesse senden wir Ihnen gerne kostenlos und unverbindlich die Einleitung und einige Seiten der Stud"