Cantitate/Preț
Produs

Linguistic Cultures of the World: A Statistical Reference: Cross-Cultural Statistical Encyclopedia of the World

Autor Philip Parker
en Limba Engleză Hardback – 27 feb 1997 – vârsta până la 17 ani
This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Language is often one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 130,000 statistics are provided for over 460 language groups covering a number of social, economic, and business variables. A significant review of literature is also included.
Citește tot Restrânge

Preț: 32277 lei

Preț vechi: 55704 lei
-42% Nou

Puncte Express: 484

Preț estimativ în valută:
6177 6533$ 5153£

Carte tipărită la comandă

Livrare economică 30 decembrie 24 - 13 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780313297694
ISBN-10: 031329769X
Pagini: 448
Dimensiuni: 156 x 235 x 38 mm
Greutate: 0.87 kg
Ediția:New.
Editura: Bloomsbury Publishing
Colecția Greenwood
Seria Cross-Cultural Statistical Encyclopedia of the World

Locul publicării:New York, United States

Notă biografică

PHILIP PARKER is an Associate Professor at the European Institute of Business Administration (INSEAD) in Fontainebleau, France, where he teaches graduate courses in multivariate statistics, strategic marketing, and international marketing. He is the author of Climatic Effects on Individual, Social, and Economic Behavior (Greenwood, 1995).

Cuprins

PrefaceLinguistic CulturesAn IntroductionQuantifying Linguistic Cultures: The MethodologyAppendix A: Linguistic Groups Across CountriesAppendix B: List of CountriesAppendix C: References: Languages of the WorldAppendix D: References: International StatisticsComparing Linguistic CulturesProblems with Cross-Cultural StudiesPhysioeconomicsA Physioeconomic FrameworkEconomics Across Linguistic CulturesDemography & Sociology Across Linguistic CulturesCultural Resources Across Linguistic CulturesMineral Resources Across Linguistic CulturesLand Resources Across Linguistic CulturesMarine Resources Across Linguistic CulturesClimatic Resources Across Linguistic CulturesSelect BibliographyIndex of CountriesIndex of Linguistic GroupsIndex of Subjects