Localizing Global Marketing Strategies

en Limba Engleză Hardback – 10 noi 2019

Presents innovative research on trends and strategies that are necessary to ensure the success of global marketing and identify the means of global market entry. The book highlights a range of topics, including branding, consumer management, and joint ventures.

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Paperback (1)	689^.76 lei 6-8 săpt.
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Business Science Reference – 10 noi 2019	884^.55 lei 6-8 săpt.