Make It Rain!: How to Use the Media to Revolutionize Your Business & Brand
Autor Areva Martin Cu Donna Beech Cuvânt înainte de Phil McGrawen Limba Engleză Paperback – 4 mar 2019
What if you could get in front of millions of media prospects with the avid endorsement of famous influencers--without spending a dime?
It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads.
For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances onDr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders.
InMake It Rain!Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to:
- Match your brand to the right audience and media venues
- Craft pitches producers can't resist
- Jump on breaking news shows
- Pivot and speak in soundbites like the pros
- Amplify every interview with social media
- Turn appearances into platform and become a rainmaker
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Specificații
ISBN-13: 9781478989882
ISBN-10: 1478989882
Pagini: 272
Dimensiuni: 130 x 202 x 24 mm
Greutate: 0.3 kg
Editura: Center Street
Colecția Center Street
ISBN-10: 1478989882
Pagini: 272
Dimensiuni: 130 x 202 x 24 mm
Greutate: 0.3 kg
Editura: Center Street
Colecția Center Street
Notă biografică
Areva
Martinis
a
sought-after
expert;
the
recurring
co-host
of
the
Emmy
Award-winning
showThe
Doctors,
CNN
legal
analyst,
and
regular
contributor
toGood
Morning
America,
World
News
Tonight,
The
Dr.
Phil
Show,
Anderson
Cooper
360,
andDailyMailTV,
among
other
shows
across
the
CNN
and
HLN
networks.
Founder
of
Martin
&
Martin,
LLP,
one
of
the
largest
female-owned,
African-American
law
firms
in
Los
Angeles,
she
also
created
Special
Needs
Network,
Inc.,
a
non-profit
benefitting
special
needs
kids
and
their
parents.
She
is
the
author
ofThe
Everyday
Advocate,
a
well-received
memoir
about
raising
a
child
with
autism.
She
lives
in
Los
Angeles,
CA.
Donna Beechis aNew York Timesbestselling and award-winning co-author who has worked on dozens of books.
Donna Beechis aNew York Timesbestselling and award-winning co-author who has worked on dozens of books.