Making Sense of Media – Key Texts in Media and Cultural Studies
Autor AA Bergeren Limba Engleză Paperback – 5 aug 2004
Designed expressly for those interested in gaining a solid understanding of the media and how they work, Making Sense of Media is an indispensable book.
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Specificații
ISBN-13: 9781405120173
ISBN-10: 1405120177
Pagini: 206
Dimensiuni: 163 x 227 x 12 mm
Greutate: 0.32 kg
Ediția:New.
Editura: Wiley
Locul publicării:Chichester, United Kingdom
ISBN-10: 1405120177
Pagini: 206
Dimensiuni: 163 x 227 x 12 mm
Greutate: 0.32 kg
Ediția:New.
Editura: Wiley
Locul publicării:Chichester, United Kingdom
Public țintă
beginning undergraduates studying mass media in media studies, communication theory, and mass communication coursesNotă biografică
Arthur Asa Berger is Professor Emeritus in the Broadcast and Electronic Communication Arts Department at San Francisco State University. His many publications include: Signs in Contemporary Culture (1984; 2nd edn., 1998); Seeing is Believing: An Introduction to Visual Communication (1989; 2nd edn., 1998); Media Analysis Techniques (1992; 3rd edn., 2004); Essentials of Mass Communication Theory (1995); Narratives in Popular Culture, Media and Everyday Life (1997); and Media and Communication Research Methods (2000).
Descriere
Making Sense of Media is a lively and accessible text that helps readers understand mass media and the texts they carry. Designed expressly for those interested in gaining a solid understanding of the media and how they work, it is an indispensable book.