Management Fashions: Turning Bestselling Ideas into Objects and Institutions: Praxiology
Editat de Krzysztof Klincewiczen Limba Engleză Paperback – 6 oct 2017
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Specificații
ISBN-13: 9781138511859
ISBN-10: 1138511854
Pagini: 239
Dimensiuni: 152 x 229 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Praxiology
Locul publicării:Oxford, United Kingdom
ISBN-10: 1138511854
Pagini: 239
Dimensiuni: 152 x 229 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Praxiology
Locul publicării:Oxford, United Kingdom
Cuprins
Editorial, 1. Introduction, 2. Setting the Stage Reflections on Ogranisations and Management, 3. Fashion as Mechanism of Social Change, 4. Management Fashions, 5. Discourse – Lifecycle, Types and Translations, 6. Fashion Area, 7. I.C.T. Solutions in the Fashion Arena, 8. Management Fashions and Marketing Strategies of Solution Vendors, 9. Conclusions, 10. Appendix 1 – Note on Discourse Volume Analysis as Research Technique, 11. Appendix 2 – List of Documentary Sources, References, Notes, About the Author
Descriere
Using the theory of management fashions proposed in the 1990s by Eric Abrahamson, Krzysztof Klincewicz analyzes the changing popularity of management concepts accompanied by solutions