Market This!: An Effective 90-Day Marketing Tool
Autor Sherry Prescott-Willisen Limba Engleză Paperback – 28 feb 2009
This book is different. It helps you formulate an actual marketing plan, based on what your customers think and feel. It's interactive, and it teaches you how to mine information so you really do find out what your customers are thinking.
This book gives you the opportunity to make smarter, more effective decisions about your marketing.
You can make smart marketing decisions.
You can be an effective marketer.
You can be a savvy marketer.
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16.25€ • 16.86$ • 13.58£
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Specificații
ISBN-10: 1600374972
Pagini: 200
Dimensiuni: 153 x 228 x 13 mm
Greutate: 0.31 kg
Editura: Morgan James Publishing
Recenzii
Notă biografică
working with small, medium, and enterprise companies to develop effective product marketing, channel, and strategic initiatives that impact the customer and drive revenue. She has a track record of developing successful marketing programs that create results through strategic marketing plans and activities.
Sherry has held analyst, product marketing, and senior management positions at companies such as Brocade Communications, Computer
Associates, L'oreal, and Pfizer in addition to several Silicon Valley start-ups.
In 2000, Sherry founded Prescott Marketing: an independent consulting firm focused on start-up and early-stage companies needing strategic and product marketing program development.