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Will the Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media de Kim Garst

Will the Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media

Autor Kim Garst
en Limba Engleză Paperback – 12 ian 2015
Social media has grown up. What started just a few years ago as a quirky new way to find people, discuss events and connect has since woven itself into the fabric of our lives. 2 BILLION+ people now use social media on a regular basis as their single source for news, to research everything from cars to homes to burritos, to find, meet and marry and to connect and become part of the communities behind their favorite brands and companies.

With so much competition it is difficult to stand out through the noise. In Will the Real You Please Stand Up, leading social media expert Kim Garst shares with you the tips, tricks and techniques that have helped her rise to, and stay at the top of the social media world. However, this is NOT a how to book on social media. It is something much more powerful. It is a guided journey to discovering the most unstoppable force in nature, something which you already have but just don t know how to harness and unleash "

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Specificații

ISBN-13: 9781630472702
ISBN-10: 1630472700
Pagini: 170
Dimensiuni: 127 x 203 x 11 mm
Greutate: 0.21 kg
Editura: Morgan James Publishing

Cuprins

Chapter 1: Why Authenticity?

Chapter 2: How Do You Create Authenticity? Telling Your Brand's Story

Chapter 3: Authentic Marketers Are Successful Because They Are Just Like You

Chapter 4: Authentic Marketers Are Passionate

Chapter 5: Authentic Marketers Don't Control the Conversation

Chapter 6: Authentic Marketers Connect with and Build Communities

Chapter 7: Authentic Marketers Understand Virality

Chapter 8: What Happens When Authenticity Backfires?

Chapter 9: Authentic Brands Thrive

Chapter 10: Being Heard in a Noisy Social World

Notă biografică

Kim Garst is an internationally recognized social media expert. She is currently ranked by Forbes as the #8 Female Social Media Power Influencer in the world. She is also a regular contributor for the Huffington Post and her blog is listed as a Top 10 Social Media Blog by Social Media Examiner. Additionally, Kim is a noted keynote speaker, social media consultant and frequently cited/interviewed "expert" authority in print and on television for Businessweek, Fox News, NBC, CBS News and others.