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Metadata Essentials: Proven Techniques for Book Marketing and Discovery

Autor Margaret Harrison
en Limba Engleză Paperback – 20 iun 2018

Metadata Essentials: Proven Techniques for Book Marketing and Discovery provides clear and easy-to-implement recommendations so you can focus your efforts on the industry's most relevant metadata.

Based on direct feedback from retailers and librarians, Metadata Essentials unlocks insights into the value and real-life uses of the metadata you spend so many precious hours editing and curating. Because it does matter.

  • Enhance the metadata that yields proven results
  • Boost title discovery
  • Increase online conversion rates
  • Save time and money
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Specificații

ISBN-13: 9781513260891
ISBN-10: 1513260898
Pagini: 128
Dimensiuni: 190 x 234 mm
Greutate: 0.33 kg
Editura: West Margin Press

Notă biografică

Jake Handy is a data nerd. As Head of Metadata for Dart Data, he was a key contributor to the Music Business Association's Music Metadata Style Guide V2.1 and wrote the Music Business Association's first Classical Metadata Style Guide. Additionally, he has authored metadata style guides for a variety of media from book publishing to podcasts. Currently, Jake is serving as a Business Operations Analyst for Ingram Content Group.