On the Brink

Michael A. Sisti is an author, branding and marketing consultant, and serial entrepreneur, having founded over twenty-five companies since age eleven. An International Book Award winner for his debut novel, Executive Crumple Zone, he has published five other novels, three humor books, and a popular self-help book. He recently co-authored a pilot for a TV drama series, and he provides design, editing, and production advice for several other authors.He also writes and lectures on branding, marketing, creative thinking, and entrepreneurship and has earned hundreds of regional and national awards, including National Brand Excellence awards for Blue Cross Blue Shield. He created an Emmy-nominated series on Rhode Island NBC affiliate Healthcare Directions and published a companion magazine. Mike also created and wrote an online column called "Local Color." Now semi retired, Mike continues to advocate for entrepreneurs, volunteering as a lecturer at schools and universities and providing pro bono services to small businesses.