Political Communication and Cognition: Political Campaigning and Communication
Autor D. Lillekeren Limba Engleză Hardback – 25 iul 2014
Toate formatele și edițiile | Preț | Express |
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Paperback (1) | 375.26 lei 43-57 zile | |
Palgrave Macmillan UK – 2014 | 375.26 lei 43-57 zile | |
Hardback (1) | 382.79 lei 43-57 zile | |
Palgrave Macmillan UK – 25 iul 2014 | 382.79 lei 43-57 zile |
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Specificații
ISBN-13: 9780230363625
ISBN-10: 0230363628
Pagini: 239
Ilustrații: X, 239 p.
Dimensiuni: 140 x 216 x 10 mm
Greutate: 0.48 kg
Ediția:2014
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Seria Political Campaigning and Communication
Locul publicării:London, United Kingdom
ISBN-10: 0230363628
Pagini: 239
Ilustrații: X, 239 p.
Dimensiuni: 140 x 216 x 10 mm
Greutate: 0.48 kg
Ediția:2014
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Seria Political Campaigning and Communication
Locul publicării:London, United Kingdom
Cuprins
1. Thinking Politics – An Introduction 2. Strategic Political Communication 3. Schema Theory for Understanding Political Cognition 4. Political Conditioning 5. Peripheral Cues and Personality Politics 6. Proximity Politics and Valence 7. Emotion Involvement and Deep Cognition 8. Thinking Twice 9. Political Participation in a Digital Age 10. Voting and Voter Decision Making 11. Modeling Political Cognition
Notă biografică
Darren G. Lilleker is Associate Professor in Political Communication in The Media School, Bournemouth University. Dr Lilleker's expertise is in the professionalization and marketisation of politics, in which he has published widely including Key Concepts in Political Communication (2006), and Political Campaigning, Elections and the Internet (2011) and has co-edited The Marketing of Political Parties (2006), Voters or Consumers (2008) and Political Marketing in Comparative Perspective (2005).