Cantitate/Preț
Produs

Power And Persuasion: Ideology And Rhetoric In Communist Yugoslavia, 1944-1953

Autor Carol S Lilly
en Limba Engleză Paperback – 22 dec 2000
When the Communist Party of Yugoslavia (CPY) took power after the Second World War, it had a vision for a new and better society in which all humans would live together in peace and prosperity and in which their mutual exploitation would be eliminated. That vision required changes not only in the country's political and economic structure, but in its citizen's values, morals, goals, aesthetics, and social behavior. Based on extensive archival research, Lilly's study describes the CPY's struggle to realize that social and cultural transformation by means of oral, written, and visual persuasion in the first nine years after the war.Lilly's descriptions of party policies in such media as newspapers, journals, educational curricula, group activities like parades, workplace competitions, and volunteer labor brigades, and the production of both high and popular culture depict the evolving form and content of the party's persuasive rhetoric. Her archival work, moreover, reveals both societal reaction to such rhetoric and the extent to which party leaders adapted their persuasive policies in response to feedback from below. In this respect, Lilly places her work at the intersection of cultural history, cultural studies and politics by discussing how individuals and different groups perceive, digest, and remake culture from above in their own image.Ultimately, then, this study not only modifies current understandings of Yugoslavia's postwar history but informs us about the nature of state-society relations in dictatorial regimes and the complexities of cultural change. Moving beyond an interpretation of Yugoslavia's political and cultural history in the 1940s, it addresses broader questions like: How do dictatorial regimes maintain power and support? How do subject populations express their views and exert influence even under oppressive conditions? When and how does persuasive rhetoric work and what are its limits?
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 21403 lei  6-8 săpt.
  Taylor & Francis – 22 dec 2000 21403 lei  6-8 săpt.
Hardback (1) 75704 lei  6-8 săpt.
  Taylor & Francis – 13 iun 2019 75704 lei  6-8 săpt.

Preț: 21403 lei

Preț vechi: 25866 lei
-17% Nou

Puncte Express: 321

Preț estimativ în valută:
4097 4405$ 3414£

Carte tipărită la comandă

Livrare economică 20 decembrie 24 - 03 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780813338255
ISBN-10: 0813338255
Pagini: 284
Ilustrații: black & white illustrations
Dimensiuni: 152 x 229 x 17 mm
Greutate: 0.45 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Cuprins

Introduction , Part One , Setting the Stage , Tools of the Trade: The Apparatus for Cultural Change , Problems of Persuasion , Part Two , Taking Power: Cultural Manipulation and Revolutionary Change , Constructing the Framework: Mobilization and Control , The Cultural Transformation Begins , The Cultural Transformation Delayed , The Cultural Transformation Transformed , The Cultural Transformation Abandoned , Conclusion

Descriere

An investigation of the Communist Party of Yugoslavia's evolving--and ultimately failed--attempts to transform social and cultural values, mores, and behavior by means of persuasion in the first nine years of its rule.