Practical Lean Leadership for Health Care Managers: A Guide to Sustainable and Effective Application of Lean Principles
Autor Kjeld H. Aij PhD, Bas Lohmanen Limba Engleză Hardback – 2 aug 2017
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Specificații
ISBN-13: 9781138431584
ISBN-10: 1138431583
Pagini: 136
Dimensiuni: 178 x 254 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Productivity Press
Locul publicării:Oxford, United Kingdom
ISBN-10: 1138431583
Pagini: 136
Dimensiuni: 178 x 254 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Productivity Press
Locul publicării:Oxford, United Kingdom
Public țintă
Professional Practice & DevelopmentCuprins
Lean in the Picture. Starting with Lean. For Better or for Worse. To the Workplace. An Inspiring Internship. Beyond the Emergency Room. Lean Leadership. Years Later. Epilogue. References. Index.
Descriere
Marketing Wireless Products provides a comprehensive insight into the world of wireless technology marketing by addressing the many issues faced in effectively presenting this new technology to the end user/consumer. The book is based upon the rationale that technology marketing, and in particular wireless technology marketing, has always proved somewhat paradoxical to those working within the industry. By drawing upon the knowledge of industry leaders within the wireless world, the reader significantly benefits from the personal experiences of those who are primarily responsible for communicating a product's message to the consumer.To those entering the world of technology marketing for the first time, Marketing Wireless Products provides a valuable tutorial, opening up the reader to the thoughts and experiences of industry figureheads, whilst encouraging the birth of fresh perspectives. To existing technology marketers, the book provides a valuable reference, allowing the reader to consider his/her particular approach to marketing alongside the successes and failures of peers.The book is accompanied by a regularly updated web site to keep up with advances in the field as this is such a fast-moving area and technology is continuing to change rapidly.