Principles of Management for the Hospitality Industry
Autor Dana Tesoneen Limba Engleză Paperback – 28 aug 2009
By placing you at the heart of an imaginary workplace this book offers the opportunity to work through all of the items of discussion for each topic. The chapter begins with a scenario to prompt an exploration of a given topic, and concludes with the outcome of this scenario to reinforce the lessons learnt throughout the chapter. Highly practical in approach, this is an up-to-date and skilful integration of all core areas of management. It is packed with tools and techniques to aid learning and understanding, enabling you to:
- improve your professional management vocabulary with definitions in each chapter, and a complete glossary of terms
- visualize key concepts with over one hundred explanatory diagrams
- gain confidence by testing your understanding on the accompanying website
- practical applications of theory are illustrated in international case studies throughout the book
- discussion questions prompt an exploration of key concepts.
Toate formatele și edițiile | Preț | Express |
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Paperback (1) | 499.25 lei 6-8 săpt. | |
Taylor & Francis – 28 aug 2009 | 499.25 lei 6-8 săpt. | |
Hardback (1) | 1051.13 lei 6-8 săpt. | |
Taylor & Francis – 2 aug 2017 | 1051.13 lei 6-8 săpt. |
Preț: 499.25 lei
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Specificații
ISBN-13: 9781856177993
ISBN-10: 1856177998
Pagini: 416
Ilustrații: Illustrations
Dimensiuni: 189 x 246 x 24 mm
Greutate: 0.73 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 1856177998
Pagini: 416
Ilustrații: Illustrations
Dimensiuni: 189 x 246 x 24 mm
Greutate: 0.73 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Public țintă
The primary market for this text globally is Hospitality Management students on four-year programs leading to Bachelor degrees with required Management courses as part of the core curriculum. It is also aimed at students studying Hospitality Management on two-year community colleges in the US. The book would be suitable for the all regional markets as the hospitality service models and operations structures are global in nature.Cuprins
Part 1 Management Knowledge; Chapter 1 Managing Service Enterprises; Chapter 2 Management Practice, Evolution and Ethics; Chapter 3 Strategic Planning, Problem Solving and Decisions; Chapter 4 Systems, Development and Structures; Part 2 Management Functions; Chapter 5 Productivity and Value-Added Management Practices; Chapter 6 Organizing Resources, Structure and Systems; Chapter 7 Human Resource Management and Influence Skills; Chapter 8 Managing Technology and Marketing Systems; Chapter 9 Management Control Functions; Part 3 Strategic Applications; Chapter 10 Tactical Productivity Strategies; Chapter 11 Tactical Growth Strategies; Chapter 12 Tactical Turnaround Strategies; Part 4 Leadership Applications; Chapter 13 Leadership Awareness; Chapter 14 Leadership Practice; Chapter 15 Organizational Behavior and Leadership Development; Part 5 Sustainability; Chapter 16 Sustainable Hospitality Marketing Management; Chapter 17 Development of a Sustainable Tourism Hospitality Human Resources Management Module;
Descriere
For Hospitality Management modules in bachelor degrees with a core Management module
This book covers the service systems required for effective and efficient hospitality management. Each chapter includes diagrams illustrating key concepts, end-of-chapter problems, case studies, definitions and a glossary. An instructor website is included.
This book covers the service systems required for effective and efficient hospitality management. Each chapter includes diagrams illustrating key concepts, end-of-chapter problems, case studies, definitions and a glossary. An instructor website is included.