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Profit Power Economics: A New Competitive Strategy for Creating Sustainable Wealth

Autor Mia A. M. de Kuijper
en Limba Engleză Hardback – 12 noi 2009
Profit Power Economics is the first comprehensive manual of competitive strategy and value-investing for the economic realities of the 21st century, an age in which information costs are getting close to zero and everyone is connected. This book offers a new economic paradigm for our age-and the tools to make the most of it. Readers learn to apply these rules step-by-step to navigate today's new challenges: to choose among vastly expanded investment opportunities; exploit unprecedented freedom to structure and manage modern global enterprises; win in new 3-dimensional corporate competition; and tailor strategies to new powerlaw market dynamics. Profit Power Economics includes lively lessons from the author's experience and examples from other successful investors and enterprises-all in the context of cutting-edge economics. Visionary strategist, experienced corporate executive, banker, and economist Mia de Kuijper takes readers from first principles to practical applications. She offers new ideas and concepts, illustrated with lively lessons from her own experience and from other successful investors and organizations. Profit Power Economics gives readers a clear grasp of the underlying forces that are reshaping our world as well as a step-by-step approach to build (or find) exceptionally high-return enterprises and to navigate new-age market dynamics. She declares that it is high time that we update our ideas about competition, business models, market dynamics and risks, even about the nature of winning itself. The emergence of perfect information-fast-moving, very cheap, universally available information and unlimited connectivity-is transforming our fundamentals so dramatically that this is grounds for doubting many of the most familiar principles of mainstream economics. Corporate leaders, political leaders, entrepreneurs, investors, strategists, not-for-profit organizations, marketers, and students of modern economics will find an invaluable resource in Profit Power Economics.
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Specificații

ISBN-13: 9780195171631
ISBN-10: 0195171632
Pagini: 320
Dimensiuni: 236 x 160 x 28 mm
Greutate: 0.68 kg
Editura: Oxford University Press
Colecția OUP USA
Locul publicării:New York, United States

Recenzii

a fascinating new book which combines corporate strategy and economics...Profit Power Economics is a very stimulating read, whether you are a business manager or someone trying to figure out the best career path.
There is no better guide to strategy and economic power in the treacherous terrain of the contemporary economy than this intellectually courageous book.
Full of path-breaking economics and practical implications for MAKING MORE PROFIT, this fresh approach to building exceptionally successful companies will be useful to business leaders, investors, and strategists.
Profit Power Economics will create a stir in strategy thinking. All serious students of strategy should read this. Mia de Kuijper's rich examples offer powerful testimony to these fascinating big new ideas.
De Kuijper's intriguing and thought-provoking book will hearten all those in business who seek to build good companies that last and market effectively. Its wonderful message is that profit power can be obtained honorably.
Profit Power Economics drives to the core of the key strategic challenges that confront business in a rapidly mutating global economy.
Mia de Kuijper offers, in crisp, clear language, a new way of organizing one's thinking about business structures and strategies in the world of modern technology, together with the hands-on lessons she's learned in her own highly successful business career. Strategists and operating executives in the corporate world will find it very interesting.
Mia de Kuijper presents compelling ideas about the role of today's more complete, immediate, and very cheap information ... and how it still does not lead to perfect markets. Her discussion of what makes companies successful in the long run is sure to cause controversy.
What I liked most is the treatment of cheap information's effect on the prospects for profit-yielding proprietary assets. The analysis of the effect of transparency on competition and industrial structure is very well developed.
Based on research and illustrated with lively lessons from the experiences of the author and other successful investors and leaders, Profit Power Economics draws a detailed picture of the new competitive arena and gives readers a step-by-step aproach to build (or find) exceptionally high-return enterprises.

Notă biografică

Mia de Kuijper is the Chair and CEO of the global strategy advisory firm de Kuyper Global Partners LLC. She has experience as an international executive (PepsiCo, AT&T, and Royal Dutch Shell), senior banker (Morgan Stanley and Credit Suisse First Boston), and strategist (Bain & Co. and GBN), and is a Harvard-trained economist. In 2010 she was made a fellow of Cambridge University.