Psychology of Decision Making in Economics, Business and Finance
Editat de Klaus P Hofmannen Limba Engleză Hardback – 31 dec 2007
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Specificații
ISBN-13: 9781600219177
ISBN-10: 1600219179
Pagini: 228
Ilustrații: Illustrations
Dimensiuni: 186 x 257 x 20 mm
Greutate: 0.63 kg
Editura: Nova Science Publishers Inc
ISBN-10: 1600219179
Pagini: 228
Ilustrații: Illustrations
Dimensiuni: 186 x 257 x 20 mm
Greutate: 0.63 kg
Editura: Nova Science Publishers Inc
Cuprins
Preface; Expert Commentary; Psychological Aspects of Decision Making As New Research Topics in Natural Resources Management; The Neural Basis of Consumer Decision Making- First Insights From Neuroeconomics; Relativity of Financial Preferences: How Choice Options Influence Investment Decision Making; Charting the Course of Self Evaluations and Social Comparisons Over Time; Instability And Relativity of Preferences: How Context Determines Utilities And Decisions; Press Media Influence On Perceptions Of Genetically Modified Food in the UK and Spain; Comparing Risky and Inter-Temporal Decisions; Views from Psychology, Ecology and Microeconomics; The Effects of Perceptions on Mode Choice; The Psychology of Decision-Making in Economics: A Review; Why Do People Change Their Minds? Evidence From the Purchase of Long-term Care Insurance; Learning, Acceptance and the Perceptions of Risks and Benefits of New Technology Developments in Spain; The Conflict between Money and Self-esteem in Investments; Index.