Radical Innovation Playbook: De Gruyter Business Playbooks

The Radical Innovation Playbook is a practical guide that helps innovators and entrepreneurs to harness new, extreme ideas despite complex business barriers along the way.

Designed to be easy-to-use The Radical Innovation Playbook provides insight, practical solutions and reusable canvasses to help innovation managers, CEOs, Chief Innovators and directors of innovation labs to develop breakthrough ideas.

In this playbook you will learn how to:

• Make vital decisions about how to plan and share your radical ideas
• Collect and analyse information to influence and convince others
• Engage with peers and stakeholders about your innovation project
• Challenge established company norms and business models
• Discover, explore and secure investment
• Gain confidence and skills for a successful launch
• Reach new markets and commercial channels
• Build a structure within an organisation that enables innovation to grow
• Inspire and support future generations to make an impact and achieve success

Read The Radical Innovation Playbook and discover how to successfully unleash and develop your breakthrough moment.

Olga Kokshagina, RMIT University, Melbourne, Australia

Allen Alexander, University of Exeter, UK