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Renovating Your Writing: Shaping Ideas and Arguments into Clear, Concise, and Compelling Messages

Autor Richard Kallan
en Limba Engleză Paperback – 11 iul 2017
Renovating Your Writing outlines the principles of effective composition by focusing on the essential skill set and mindset every successful writer must possess. Now in its second edition, this novel text provides readers with unique strategies for crafting and revising their writing, whether for school, work, or play. The new edition emphasizes, in particular, the importance of the writer embracing a rhetorical perspective, distinguishing between formal and social media compositional styles, and appreciating the effort needed to produce clear, concise, and compelling messages.
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Specificații

ISBN-13: 9781138726772
ISBN-10: 113872677X
Pagini: 190
Dimensiuni: 156 x 234 x 10 mm
Greutate: 0.27 kg
Ediția:2nd edition
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Public țintă

Undergraduate

Cuprins

CONTENTS
INTRODUCTION
PART I Strategies, Tactics, and Tips
Chapter 1 Constructing Sentences
Chapter 2 Constructing Paragraphs and Pages
Chapter 3 Fortifying Sentences, Paragraphs, and Pages
Chapter 4 Adding the Finishing Touches
PART II ADDITIONAL TOOLS
Chapter 5 Rating Your Readability
Chapter 6 Learning to Write Cogently
About the Author

Notă biografică

Richard Kallan chairs the Communication Department at California State Polytechnic University, Pomona. He has taught writing at several colleges, including the University of Southern California (USC Marshall School of Business) and the University of California, Santa Barbara (Writing Program). Over the years, he has instructed courses spanning four disciplines: communication studies, journalism, English, and business.

Recenzii

"Without a doubt, this is the best book for improving one’s writing. Dr. Kallan focuses on big picture strategies and tactics while also providing methods and tips for composing sentences and paragraphs. Throughout the book, Dr. Kallan gives specific examples of what makes writing good and what makes writing bad. This book should be required reading for all. "
-Tina McCorkindale, CEO, Institute for Public Relations

Descriere

Renovating Your Writing outlines the principles of effective composition by focusing on the essential skill set and mindset every successful writer must possess. Now in its second edition, this novel text provides readers with unique strategies for crafting and revising their writing, whether for school, work, or play.