During its 33-season run, Mister Rogers' Neighborhood (1968-2001) left an indelible mark on millions of children and their caregivers. With television, Fred Rogers found the perfect medium for disseminating his prosocial messages to a mass audience of young people, helping them to better understand themselves and their world. Perhaps no series in the history of children's television has done more to develop the identity and ethics of the child. More than a decade after Rogers' death, he continues to attract an audience online. Yet despite the show's lasting impact it has been largely ignored by scholars. This collection of new essays focuses on Rogers' contribution to children's lives and media and to American culture. The contributors discuss his stance on the individual and the perception of self, his ideas about meaningful participation in a community and his use of television to accomplish his goals.