Revolution of Innovation Management: Volume 1 The Digital Breakthrough
Editat de Alexander Brem, Eric Viardoten Limba Engleză Paperback – 21 apr 2021
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Specificații
ISBN-13: 9781349847174
ISBN-10: 1349847178
Pagini: 261
Ilustrații: XV, 261 p.
Dimensiuni: 148 x 210 mm
Greutate: 0.34 kg
Ediția:1st ed. 2017
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
ISBN-10: 1349847178
Pagini: 261
Ilustrații: XV, 261 p.
Dimensiuni: 148 x 210 mm
Greutate: 0.34 kg
Ediția:1st ed. 2017
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
Cuprins
Chapter 1 Introduction- Revolution in innovation management: The digital breakthrough (Alexander Brem, Eric Viardot).- Chapter 2 Exploring the Dynamics of Firm and Innovation Community Collaboration: A Complex Love Story (Ghita Dragsdahl Lauritze and Søren Salomo).- Chapter 3 How Crowdsourcing and Crowdfunding are redefining innovation management (Ferran Giones and Pyayt Oo).- Chapter 4 The Voice of the Crowd - An Innovation Mining Study on Autonomous Driving (Michael Bartl and Juan Rosenzweig).- Chapter 5 Innovation in the Spanish Twittersphere: an ontology and stakeholder’s salience analysis (Angel Crespo et al.).- Chapter 6 Urgent! ... To reward the innovation on information technologies with a real focus on the value generation (Emigdio Alfaro).- Chapter 7 Future Revolution In Innovation: Digitalization Reflections In The Brazilian Perspective ( Hugo Ferreira, Braga Tadeu and Jersone Tasso Moreira Silva).- Chapter 8 Social media innovations and creativity (Vanessa Ratten).- Chapter 9 The Revolution in Innovation Management: the Challenge for Legacy Firms (Jerry Wind and Kelly Rhodes).
Notă biografică
Alexander Brem is Professor of Technology & Innovation Management at the Mads Clausen Institute (MCI), University of Southern Denmark. He is also Head of SDU Innovation and Design Engineering, an interdisciplinary department in the Faculty of Engineering. His research interest focuses on Technology and Innovation Management, with a special focus on boundaries to Psychology, Marketing and Entrepreneurship.
Eric Viardot is Professor of Strategy and Marketing and Director of The Global Innovation Management Centre at EADA Business School, Barcelona, Spain. Before joining academia, Eric worked in different management positions for Hewlett-Packard, MSF, and Bain & C° in Europe, Asia and North America. Eric has published various books and articles on strategic management and marketing with a strong focus on Technology and Innovation Management.
Eric Viardot is Professor of Strategy and Marketing and Director of The Global Innovation Management Centre at EADA Business School, Barcelona, Spain. Before joining academia, Eric worked in different management positions for Hewlett-Packard, MSF, and Bain & C° in Europe, Asia and North America. Eric has published various books and articles on strategic management and marketing with a strong focus on Technology and Innovation Management.
Textul de pe ultima copertă
This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the ongoing digital breakthrough in the context of innovation management such as user innovation, crowd sourcing and crowd funding, as well as social media. In line with the constant globalization of innovation, the first volume of Revolution of Innovation Management offers a variety of international perspectives on these topics with illustrations and analysis coming from Asia, America, and Europe.
Caracteristici
Explores the influence of digitization on the management of innovation Extends the discussion to the next phases in the development of future innovation management Offers contributions from around the world including Asia, America and Europe