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Scrappy Startups: How 15 Ordinary Women Turned Their Unique Ideas into Profitable Businesses

Autor Melanie Keveles
en Limba Engleză Hardback – 11 noi 2009 – vârsta până la 17 ani
Fifteen successful female entrepreneurs tell their stories-stories that will inspire other women to follow through on their dreams of starting a business.In Scrappy Startups: How 15 Ordinary Women Turned Their Unique Ideas into Profitable Businesses, acclaimed author and highly successful career coach Melanie Keveles presents the stories women looking to start their own businesses need to hear-stories of women just like them who realized their entrepreneurial dreams while discovering their own greater creative capacities.Scrappy Startups is more than a book-it is mentorship in print-in which highly successful women entrepreneurs share their best advice in an utterly inspiring way. Representing a wide range of business fields, with enterprises ranging in age from newly begun to a couple of decades old, these women explain their thinking, their alliances, and the singular creative impulses that led to a viable and meaningful commercial endeavor. As presented here, each woman represents a part of the "Dream, Courage, Action" model that Melanie Keveles developed to demonstrate the process of bringing an idea to fruition.
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Specificații

ISBN-13: 9780313365119
ISBN-10: 0313365113
Pagini: 272
Dimensiuni: 156 x 235 x 30 mm
Greutate: 0.57 kg
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States

Caracteristici

Outlines a comprehensive resource section listing books, websites, blogs, and podcasts to help an entrepreneur get started

Notă biografică

Melanie Keveles, M.A., is president of Starting Fresh Coaching, LLC, www.startingfreshcoaching.com.

Cuprins

AcknowledgmentsIntroductionSECTION 1: DREAM1. New Moon Media2. Driving Miss Daisy3. Cherry Brook Kitchen4. No Mondays Clothing Designs5. Apron EleganceExercising Your Own Dream MagicSECTION 2: COURAGE6. Sounds True7. 29 Gifts8. Tara Spa Therapy9. Taryn Rose10. Arghand CooperativeExercising Your Own Courage to Start and Run a BusinessSECTION 3: ACTION11. Moxie Trades12. Eco-Me13. Adesso Albums14. Personal Life Media15. Zhena's Gypsy TeaMoving into Action toward Your Scrappy StartupAppendix: Scrappy Startup ResourcesIndexAbout the Author

Recenzii

Aiming to share stories of role models with other women, Keveles, a career and life coach and trainer, relates how 15 women entrepreneurs started successful businesses with little money, in the auto, clothing, food, music, and other industries. She demonstrates how each woman represents part of her 'Dream, Courage, Action' coaching model, how to follow the model, and what can be learned from them.