Shut Up and Say Something: Business Communication Strategies to Overcome Challenges and Influence Listeners
Autor Karen Friedmanen Limba Engleză Hardback – 5 oct 2010 – vârsta până la 17 ani
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Specificații
ISBN-13: 9780313385858
ISBN-10: 0313385858
Pagini: 280
Ilustrații: 15
Dimensiuni: 156 x 235 x 30 mm
Greutate: 0.59 kg
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
ISBN-10: 0313385858
Pagini: 280
Ilustrații: 15
Dimensiuni: 156 x 235 x 30 mm
Greutate: 0.59 kg
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
Caracteristici
Contains original heartwarming stories, examples, and lessons learned from the author's 20-year career in television news, a run for political office, and advising some of the nation's biggest companies
Notă biografică
Karen Friedman is a professional communication coach and speaker who serves as president of Karen Friedman Enterprises.
Cuprins
Author's NoteAcknowledgmentsIntroductionChapter 1 Zip ItChapter 2 You're OnChapter 3 X-ray VisionChapter 4 What's the Story?Chapter 5 Visual OverloadChapter 6 Understand Your AudienceChapter 7 Talk to Your GrandmotherChapter 8 So What?Chapter 9 Reality CheckChapter 10 Queasy TimesChapter 11 Political LessonsChapter 12 Owning Media InterviewsChapter 13 No PresenceChapter 14 Managing MessagesChapter 15 Likeable Leadership LessonsChapter 16 Keepers and Catchy PhrasesChapter 17 Just a MeetingChapter 18 Internationally SpeakingChapter 19 Hug MeChapter 20 Gut CheckChapter 21 Fire AwayChapter 22 Electronic EngagementChapter 23 DOODY PrincipleChapter 24 Communicating ChangeChapter 25 Big No-NosChapter 26 Approachable AttitudesAppendix A: Quick Tip ResourcesAppendix B: Recommended ReadingIndex
Recenzii
Karen Friedman hits the nail on the head in her newly-released book, Shut Up and Say Something. Right from the beginning with chapter one, 'Zip It' to chapters 'Talk to your Grandmother' and 'Reality Check,' Friedman presents attention-grabbers. . . . Shut Up and Say Something is outlined with easy to read bullet points and relevant anecdotes from Friedman's years in the industry from working as a news anchor and reporter to her experience in the communications coaching business. She presents key points when dealing with the media and proves their importance through some cringe worthy real-life anecdotes. She clearly demonstrates just how one sound bite or off-the-cuff remark can be linked to you and/or your organization forever.
A practical, easy to use reference guide for business communications. . . . Clearly Karen understands business communication well enough to explain it simply.
A practical, easy to use reference guide for business communications. . . . Clearly Karen understands business communication well enough to explain it simply.