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Strategic Communications for Nonprofits – A Step–By–Step Guide to Working with the Media 2e

Autor K Bonk
en Limba Engleză Paperback – 18 sep 2008
Tools for getting your nonprofit's message out in a strategic way This practical book, part of the new Jossey-Bass Nonprofit Guidebook Series , helps nonprofits align their communications strategy with their mission by tailoring best practices from the business world specifically for the social sector.
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Specificații

ISBN-13: 9780470181546
ISBN-10: 0470181540
Pagini: 208
Dimensiuni: 216 x 278 x 13 mm
Greutate: 0.5 kg
Ediția:2nd Edition
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

Nonprofit managers and leaders, communications staff, communications consultants, foundation program officers, activists; a secondary/tertiary market is academics/students in nonprofit management, marketing, and communication courses