Strategies for Asia Pacific: Meeting New Challenges
Autor P. Lasserre, H. Schutte, Kenneth A. Loparoen Limba Engleză Paperback – 20 sep 2005
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Specificații
ISBN-13: 9781403916952
ISBN-10: 1403916950
Pagini: 320
Ilustrații: XX, 332 p.
Dimensiuni: 155 x 235 x 22 mm
Greutate: 0.53 kg
Ediția:Revizuită
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
ISBN-10: 1403916950
Pagini: 320
Ilustrații: XX, 332 p.
Dimensiuni: 155 x 235 x 22 mm
Greutate: 0.53 kg
Ediția:Revizuită
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
Cuprins
The Strategic Importance of Asia Pacific Formulating Strategies for Asia Pacific Asia as a Market The Players Asian Business Logic Competing Joining Forces: Alliances, Mergers and Acquisitions People and Organization The Future of the Asia Pacific Region
Recenzii
Reviews of the previous edition:
'...this is an excellent one-volume survey of the commerce and business practices in the Far East.' - The European
'This is an important and thought-provoking book...this book deserves a wide-ranging, senior audience.' - Euro-Japanese
'...this is an excellent one-volume survey of the commerce and business practices in the Far East.' - The European
'This is an important and thought-provoking book...this book deserves a wide-ranging, senior audience.' - Euro-Japanese
Notă biografică
Author Philippe Lasserre: Philippe is the author of various articles on strategy, business in Asia and joint ventures, as well as a number of books on strategy.