Cantitate/Preț
Produs

Strategy and Performance: Achieving Competitive Advantage in the Global Marketplace

Editat de A. Ghobadian, N. O'Regan, D. Gallear, H. Viney
en Limba Engleză Hardback – 19 dec 2003
Terms such as the 'new competitive landscape', 'hypercompetition' and 'inherent instability and change' have been used over the past decade to describe the changing global competitive environment. A plethora of strategic and operational measures have been used to enable firms to gain sustainable competitive advantage, with varying degrees of success. Yet we remain in largely uncharted territory with strategic preparation for the future becoming a critical activity. Strategy and Performance provides academics, practitioners and students with a highly focused approach to competing in the global marketplace.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 63728 lei  6-8 săpt.
  Palgrave Macmillan UK – 19 dec 2003 63728 lei  6-8 săpt.
Hardback (1) 59144 lei  38-45 zile
  Palgrave Macmillan UK – 19 dec 2003 59144 lei  38-45 zile

Preț: 59144 lei

Preț vechi: 64287 lei
-8% Nou

Puncte Express: 887

Preț estimativ în valută:
11320 11772$ 9472£

Carte tipărită la comandă

Livrare economică 10-17 martie

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781403916181
ISBN-10: 1403916187
Pagini: 256
Ilustrații: XIV, 316 p. 1 illus.
Dimensiuni: 127 x 203 x 19 mm
Greutate: 0.51 kg
Ediția:2004
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom

Cuprins

List of Tables and Figures Preface Acknowledgements List of Contributors INTRODUCTION Creating Value in the New Competitive Landscape; A.Ghobadian, N.O'Reagan, H.Viney, D.Gallear PART I: COMPETING IN THE GLOBAL MARKETPLACE Developing and Managing Strategic Alliances, Building Social Capital and Creating Value; M.A.Hitt, R.D.Ireland & M.Santoro Towards a Theory of Multinational Enterprises and the Civil Society; A.M.Rugman & A.Verbeke PART II: CHANGING INDUSTRY CONFIGURATION Building Versus Acquiring Resources: Analysis and Application to Learning Theory; J.B.Barney & T.W.Tong Better Constructs for Analysis and Management of Firm Competence; P.Knott Intangible Resources and Export Marketing Strategy as Determinants of Export Performance: An Empirical Analysis from the Resource-Based View; A.Rialp-Criado, J.Rialp-Criado, C.N.Axinn & S.Thach Strategic Planning: The Key to Enhanced Performance?; N.O'Regan & A.Ghobadian PART III: ORGANISATIONAL CHANGE Understanding the HR Strategies of the 1990s; C.R.Littler Managing in Times of Change: Avoiding Management Myopia; M.Goodman Understanding Inertia: Developing a Multi-Disciplinary Perspective?; A.Genus PART IV: MANAGING TECHNOLOGICAL CHANGE A Dynamic Resource-Based View of the Interaction Between Technological Resources, Corporate Diversification and Performance; F.J.Forcadell PART V: INNOVATION Developing a Compass to Navigate the Innovation Journey; Z.J.Radnor, H.Noke & T.Rickards Leadership and Innovation: Surfacing Synergies Among Constructs and Theories; E.Wilson-Evered, C.Härtel & M.Neale CONCLUSION Strategic Management: Its Development and Future Directions; H.Thomas Index

Recenzii

' Strategy and Performance is a collection of 14 papers by international writers which address five principal areas of strategy: competition; innovation; industry, organisational and technological change. Interspersed with 'compare and contrast' academic reviews of strategic theory are lively research-based analyses. The new research contained in [the book] is well worth seeking out and discussing.' - Best of Biz www.bestofbiz.com

Notă biografică

CATHERINE N. AXINN College of Business, Ohio University, USAJAY B. BARNEY Fisher College of Business, The Ohio State University, USAFRANCISCO J. FORCADELL Universidad Rey Juan Carlos, Madrid, SpainAUDLEY GENUS University of Newcastle upon Tyne Business School, UKMALCOLM GOODMAN Durham University, UKCHARMINE HÄRTEL Monash University, AustraliaMICHAEL A. HITT W.P. Carey School of Business, Arizona State University, USAR. DUANE IRELAND Robins School of Business, University of Richmond, USAPAUL J. KNOTT University of Canterbury, Christchurch, New ZealandCRAIG R. LITTLER University of London, Royal Holloway, UK and Curtin University Business School, Perth, AustraliaMATTHEW NEALE Queensland University of Technology, AustraliaHANNAH NOKE University of Bradford School of Management, UKZOE J. RADNOR Warwick Business School, UKALEX RIALP-CRIADO Autonomous University of Barcelona, SpainJOSEP RIALP-CRIADO Autonomous University of Barcelona, SpainTUDOR RICKARDS Manchester Business School, UKALAN M. RUGMAN Indiana University, Kelley School of Business, and Templeton College, OxfordMICHAEL D. SANTORO LeHigh University, Bethlehem, Pennsylvania, USASHARON THACH Tennessee State University College of Business, USAHOWARD THOMAS Warwick University, UKTONY W. TONG Fisher College of Business, The Ohio State University, USAALAIN VERBEKE University of Calgary, CanadaELISABETH WILSON-EVERED Monash University, Australia