YES, you were created by God to be successful so STOP chasing empty pursuits. This book stimulates the mind, motivates and helps to dispel fear from people who have a will to be successful in life but continue to experience bottlenecks, roadblocks and various other limiting challenges. This book will steer your life into the direction of success, prosperity and fulfillment. Black Brothers and Sisters in Africa who have an ambition to venture into entrepreneurship will benefit even more immensely from this book. What prompted me to write this book is a result of an analysis of the African economic situation. There are at least 70 million small businesses in Africa at any given time and these small businesses are expected to contribute a big percentage to the economic growth of the continent. About 75% of these small businesses fail in their first three years after starting a business. The result of this failure is that Africa is not developing economically and remains in its indigent state. Governments have tried their best by implementing skills training programs for black people in Africa. Governments have also tried to provide financial assistance to black owned small businesses in Africa. There has been a huge call on external/international investors to invest capital into small businesses in Africa. There has also been an increase in the number of graduates from business schools however all these efforts have not helped to address the failure rate of black owned small businesses in Africa neither has it helped to reduce indigence level of the continent. What I see as the source of this big problem is the misalignment between the life purpose of most black entrepreneurs and the strategies of their businesses. In other words the majority of black entrepreneurs get into businesses without firstly determining and clarifying their purpose in life and analyzing their key strengths and gifts. They copy others who are seemingly making positive progress in their businesses or they embark on business based on trial and error. The solution is for entrepreneurs to firstly discover their unique life purpose as this is the lever to success of their businesses. Yet discovery of life purpose remains the most elusive undertaking for mankind today. People are chasing empty pursuits because they do not know their unique identity and unique purpose in life. Churches and motivational speakers have touched on the topic of "Life Purpose" extensively and yet people still remain ignorant of how best to determine the reason why they were created. This is a big issue for mankind and the book aims to address this issue especially where it is needed the most i.e. black entrepreneurs in Africa. I developed a unique formula or model called "PRASI" meaning Purpose Realization And Self Identity model. This model helps people to discover or identify their unique life purpose and self-identity. This model can be used by entrepreneurs as a first point to developing strategies for the success of their businesses. A business strategy that is not based on a realistic purpose may simply be viewed at as an academic exercise. This book explains the use and benefits of PRASI model. The book also provides motivation and encouragement for entrepreneurs and other people to come into alignment with their God given purposes because a life based on God's purpose is guaranteed to be successful. Make this book your Life Partner and you will never regret it.