​Start With Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek- Book Summary - Readtrepreneur
(Disclaimer: This is NOT the original book, but an unofficial summary.)
How do Great Leaders like Steve Jobs and Bill Gates Lead, Inspire and Change the lives of Millions of People? Start With Why uses real-world examples to elaborate the concept of the Golden Circle, which encapsulates the importance of identifying the purpose for the existence of an organization before anything else and then taking action into making the vision come true.
(Note: This summary is wholly written and published by readtrepreneur.com It is not affiliated with the original author in any way)
"People don't buy what you do; they buy why you do it" - Simon Sinek
Start With Why is a book which transcends beyond just companies. It applies to all of us, to our daily lives and our personal relationship. This book states that the origin of companies should come from its why. Isn't that true for our personal life as well? Everyone needs to know their purpose in life to live a fulfilled life and there is far more than what it seems to find that defining Why
P.S. Start With Why is really an awesome book which gives us a different perspective not just into business, but into our personal lives.

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