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Sun Tzu and the Project Battleground: Creating Project Strategy from 'The Art of War'

Autor David E. Hawkins, S. Rajagopal
en Limba Engleză Hardback – 8 oct 2004
The Art of War by Sun Tzu has influenced a generation of business leaders and strategy gurus. Yet for many people in business and students of management this remains a mystery. For the first time the authors provide a fully comprehensive account of this work and the influence of Sun Tzu and the relevance to business strategy and project management. Their book will give the reader the opportunity to appreciate and benefit from this crucial work.
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Specificații

ISBN-13: 9781403943217
ISBN-10: 1403943214
Pagini: 256
Ilustrații: XVIII, 239 p.
Dimensiuni: 152 x 229 x 22 mm
Greutate: 0.5 kg
Ediția:2005
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom

Cuprins

The Battleground Strategic Assessment Doing Battle Planning a Siege Formation Force Emptiness and Fullness Armed Struggle Adaptations Manoeuvring Armies Terrain Nine Guards Fire Attack On the Use of Spies

Recenzii

' The Art of War has influenced a generation of business leaders and gurus, but for many others has remained a puzzle. This is a comprehensive treatment and will appeal to and work for all, at varying levels.' - Keith Clack, Best Business Books, The Bookseller

Notă biografică

DAVID E HAWKINS is Director of Project Operations at PSL. He has an extensive career in projects and procurement, particularly in the construction industry working in many parts of the world. He has developed training programmes and frequently has been a leading speaker in the field of exploiting relationship management through effective leadership and strategy development. He is also a regular contributor to professional magazines and journals.

SHAN RAJAGOPAL is a practitioner, academic and consultant with over twenty year's experience covering clients in public and private sectors. He held senior positions in culturally diverse organisations in the Far East, USA and Europe managing, interacting and implementing cross cultural programmes. He conducts project portfolio assessments and its implementations for several organisations. He advocates Sun Tzu's Art of War as a strategic thinking process for complex programmes and change management initiatives. He is the author of the best-selling Strategic Supply Management: An Implementation Toolkit. He is a regular speaker at major international conferences and has published numerous papers and articles in professional magazines and journals.