Sustainability in Luxury Fashion Business: Springer Series in Fashion Business
Editat de Chris K. Y. Lo, Jung Ha-Brookshireen Limba Engleză Hardback – 24 mai 2018
Toate formatele și edițiile | Preț | Express |
---|---|---|
Paperback (1) | 623.11 lei 43-57 zile | |
Springer Nature Singapore – 9 feb 2019 | 623.11 lei 43-57 zile | |
Hardback (1) | 592.20 lei 22-36 zile | +25.76 lei 6-12 zile |
Springer Nature Singapore – 24 mai 2018 | 592.20 lei 22-36 zile | +25.76 lei 6-12 zile |
Preț: 592.20 lei
Nou
Puncte Express: 888
Preț estimativ în valută:
113.33€ • 117.73$ • 94.14£
113.33€ • 117.73$ • 94.14£
Carte disponibilă
Livrare economică 13-27 ianuarie 25
Livrare express 28 decembrie 24 - 03 ianuarie 25 pentru 35.75 lei
Preluare comenzi: 021 569.72.76
Specificații
ISBN-13: 9789811088773
ISBN-10: 9811088772
Pagini: 276
Ilustrații: X, 194 p.
Dimensiuni: 155 x 235 x 13 mm
Greutate: 0.47 kg
Ediția:1st ed. 2018
Editura: Springer Nature Singapore
Colecția Springer
Seria Springer Series in Fashion Business
Locul publicării:Singapore, Singapore
ISBN-10: 9811088772
Pagini: 276
Ilustrații: X, 194 p.
Dimensiuni: 155 x 235 x 13 mm
Greutate: 0.47 kg
Ediția:1st ed. 2018
Editura: Springer Nature Singapore
Colecția Springer
Seria Springer Series in Fashion Business
Locul publicării:Singapore, Singapore
Cuprins
Chapter 1. Opening: Sustainability and Luxury Brands (Chris K.Y. Lo).- Chapter 2. Sufficient Desire: The Discourse of Sustainable Luxury (Katie Baker Jones).- Chapter 3. The Marketing of Sustainability and CSR Initiatives by Luxury Brands: Cultural Indicators, Call to Action, and Framework (RayeCarol Cavender).- Chapter 4. Luxury Fashion Brands vs. Mass Fashion Brands: Data Mining Analysis of Social Media Responses toward Corporate Sustainability(Stacy Hyun-Nam Lee).- Chapter 5. Luxury Cruelty: An Analysis of Consumers’ Responses to Animal Cruelty in a Luxury Fashion Supply Chain (Heejin Lim) etc.
Notă biografică
Dr. Chris K. Y, Lo teaches "Sustainability in Fashion" at the Hong Kong Polytechnic University. He received a number of external grants related to environmental and social issues from the Hong Kong Research Grant Council. His publications are mainly in the sustainability and quality management context, and his latest research scope covers innovation and disruptive technologies. One of his recent research works is the winner of Responsible Research in Business and Management Network's Responsible Research in Management Award 2017. Dr. Lo is the faculty teaching award winner in 2017, recognizing his endeavor of promoting and adopting innovations in sustainability education. Dr. Lo's publications on sustainability in supply chain appeared in Manufacturing & Service Operations Management, Journal of Operations Management, International Journal of Production Economics, Journal of Business Ethics, and Organization Science, etc. He is an associate editor of International Journal of Workplace Health Management.
Textul de pe ultima copertă
This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.
Caracteristici
Explores the relationships between luxury fashion brands and sustainability Provides managerial implications to luxury fashion brand managers to implement sustainability more effectively Appeals to retailers and brand strategists alike Expand the research scope of luxury fashion and sustainability to the social media context