The Customer Success Economy – Why Every Aspect Of Your Business Model Needs A Paradigm Shift
Autor N Mehtaen Limba Engleză Hardback – 28 iun 2020
Preț: 140.74 lei
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Specificații
ISBN-10: 1119572762
Pagini: 384
Dimensiuni: 160 x 232 x 28 mm
Greutate: 0.57 kg
Editura: Wiley
Locul publicării:Hoboken, United States
Descriere
If leaders aren't integrating their digital offerings into a philosophy of Customer Success, they will be defeated in the next decade, because technical excellence and other traditional competitive advantages are becoming too easy to imitate. This book will give examples and specifics of how companies can transform through Customer Obsession. This book will address the pains of transforming organizational charts, leadership roles and responsibilities and strategies, so the whole company works together in total service to the customer. It will give leaders an understanding of how their digital implementations will make them more Amazon-like, deliver recurring revenue, less churn and customer retention.