The Future of Digital Business Innovation: Trends and Practices
Autor Vincenzo Morabitoen Limba Engleză Hardback – 14 mar 2016
The book will appeal to both practitioners and academics. The text is supported by informative illustrations and case studies, so that practitioners can use the book as a toolbox that enables easy understanding and assists in exploiting business opportunities involving digital business innovation.
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Specificații
ISBN-13: 9783319268736
ISBN-10: 3319268732
Pagini: 259
Ilustrații: XXI, 185 p. 40 illus. in color.
Dimensiuni: 155 x 235 x 19 mm
Greutate: 0.47 kg
Ediția:1st ed. 2016
Editura: Springer International Publishing
Colecția Springer
Locul publicării:Cham, Switzerland
ISBN-10: 3319268732
Pagini: 259
Ilustrații: XXI, 185 p. 40 illus. in color.
Dimensiuni: 155 x 235 x 19 mm
Greutate: 0.47 kg
Ediția:1st ed. 2016
Editura: Springer International Publishing
Colecția Springer
Locul publicării:Cham, Switzerland
Public țintă
Professional/practitionerCuprins
Part I Digital Systems Trends.- 1 Machine Intelligence.- 2 Wearable Technologies.- 3 Digital Currencies and Distributed Ledgers.- 4 Data Visualization.- 5 Digital Security.- Part II Digital Management Trends.- 6 NeuroIS.- 7 Digital Transformation and IT Ambidexterity.- 8 Digital Business Strategy and IT Alignment.- Part III Digital Innovation Practices.- 9 Innovation Practices.- 10 Conclusion.
Recenzii
“The book does not only introduce new technologies that are used in business but also illustrates the application of these technologies through case studies that form a strong link between theory and practice. … this book provides useful information for students and researchers who are specialized in digital business operations. The information in this book also helps marketing practitioners and government officials conduct better marketing surveys and obtain highly objective data that can accurately illustrate the current market situation.” (Jianwei Qian and Rob Law, Information Technology & Tourism, Vol. 16, 2016)
Notă biografică
Vincenzo Morabito, PhD, is Associate Professor at the Management & Technology Department, Università Commerciale Luigi Bocconi (Bocconi University), Milan, Italy. He gained his doctorate from the Università Commerciale Luigi Bocconi and was a Research Scholar at both the Center for Information System Research, MIT Sloan School of Management (2006) and the Decision and Information Science Department, University of Florida (2005/2006). Vincenzo Morabito is in charge of the course on Business Organization, Management of Information Systems, and Information Management for the various degree programs of Bocconi University. He has participated in a variety of research projects, many financed by the Italian Ministry of University and Scientific Research (Ministero dell'Università e della Ricerca Scientifica e Tecnologica).
Textul de pe ultima copertă
This book identifies and discusses the main challenges facing digital business innovation and the emerging trends and practices that will define its future. The book is divided into three sections covering trends in digital systems, digital management, and digital innovation. The opening chapters consider the issues associated with machine intelligence, wearable technology, digital currencies, and distributed ledgers as their relevance for business grows. Furthermore, the strategic role of data visualization and trends in digital security are extensively discussed. The subsequent section on digital management focuses on the impact of neuroscience on the management of information systems, the role of IT ambidexterity in managing digital transformation, and the way in which IT alignment is being reconfigured by digital business. Finally, examples of digital innovation in practice at the global level are presented and reviewed.
The book will appeal to both practitioners and academics. The text is supported by informative illustrations and case studies, so that practitioners can use the book as a toolbox that enables easy understanding and assists in exploiting business opportunities involving digital business innovation.
Caracteristici
Analyzes the emerging trends and practices in digital business innovation Discusses examples of digital innovation in practice at the global level Presents key insights and recommendations for practitioners Includes supplementary material: sn.pub/extras