The Hidden Intelligence
Autor Sandra Weintrauben Limba Engleză Paperback – 5 iun 1998
The Hidden Intelligence explores how intuition in its various forms helps to create new products and marketing strategies at large and organizations. It explains what is and what is not intuition, why it is often hidden, and demonstrates that when it is used correctly, the intuitively-based decision is always correct.
Sandra Weintraub began Management Resources over twenty years ago as a training and management development consulting firm. She has provided training for Fortune 500, educational, and governmental organizations, served as an adjunct professor in management skills at Brandeis University, and published several articles on management and intuition.
Toate formatele și edițiile | Preț | Express |
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Paperback (1) | 194.20 lei 6-8 săpt. | |
Taylor & Francis – 5 iun 1998 | 194.20 lei 6-8 săpt. | |
Hardback (1) | 510.67 lei 6-8 săpt. | |
Taylor & Francis – 27 ian 2017 | 510.67 lei 6-8 săpt. |
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Specificații
ISBN-13: 9780750699372
ISBN-10: 075069937X
Pagini: 368
Dimensiuni: 152 x 229 x 21 mm
Greutate: 0.68 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 075069937X
Pagini: 368
Dimensiuni: 152 x 229 x 21 mm
Greutate: 0.68 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Public țintă
Professional Practice & DevelopmentCuprins
The Hidden Intelligence: Intuition * Hidden Intelligence as it Appears in Dreams * How Ideation Sessions Tap Into This Hidden Intelligence * How Advertising and PR Agencies come up with Creative Ideas * Who Uses Intuition in Business Today? * Is Intuition Born or Bred? * Other Intuitive Leaders Who Built Their Multinational Businesses from Scratch * How do Intuitive CEOs Run Their Companies? * How do Smaller Companies Innovate? * What Type of Leadership is Needed to Bring Out the Creativity of Employees? * The Future of Intuition in Business
Recenzii
'One of the best kept secrets of corporate success in America is the use of intuition. This book is both a tool kit and an inspiring example for doing just that.'
Bryan Mattimore, author, 99% Inspiration
'The Hidden Intelligence offers practical steps you can take to get in touch with more of your creative potential.'
George Prince, co-founder, Synectics
Bryan Mattimore, author, 99% Inspiration
'The Hidden Intelligence offers practical steps you can take to get in touch with more of your creative potential.'
George Prince, co-founder, Synectics
Descriere
The Hidden Intelligence explores what intuition is and is not, and why it is often hidden. Based on interviews with executives from Fortune 500 organizations to entrepreneurial startups, the book is full of insights the author has gathered over the years working with creative problem solving and ideation techniques. It brings our intuition into the mainstream of those skills crucial to running a successful business.
The Hidden Intelligence explores how intuition in its various forms helps to create new products and marketing strategies at large and organizations. It explains what is and what is not intuition, why it is often hidden, and demonstrates that when it is used correctly, the intuitively-based decision is always correct.
Sandra Weintraub began Management Resources over twenty years ago as a training and management development consulting firm. She has provided training for Fortune 500, educational, and governmental organizations, served as an adjunct professor in management skills at Brandeis University, and published several articles on management and intuition.
The Hidden Intelligence explores how intuition in its various forms helps to create new products and marketing strategies at large and organizations. It explains what is and what is not intuition, why it is often hidden, and demonstrates that when it is used correctly, the intuitively-based decision is always correct.
Sandra Weintraub began Management Resources over twenty years ago as a training and management development consulting firm. She has provided training for Fortune 500, educational, and governmental organizations, served as an adjunct professor in management skills at Brandeis University, and published several articles on management and intuition.