This easy to follow, practical month-by-month workbook will show you step-by-step how to market your book and earn more money from sales. You will discover: How to use social media and have your book stand out from the crowd Dozens of tips and resources to find contests, reviews and speaking engagements How to put together a press/media kit and where to send it Why you want a blog tour and how to arrange one Practical advice on speaking engagements The latest information on where to post articles, videos and book trailers How to use your book expertise for publicity How to write clear goals which will drive your platform How to network with authors in your area How to get into the in-box with your newsletter And much, much more "Down with the book marketing monster Book marketing expert, Linda terBurg, has taken on the marketing writer's dread and transformed it into a workbook of manageable monthly goals and clearly defined tasks. Covering everything from the press kit to social networks, this is the book every author should own at least a year before they publish their book." Mark Newhouse, You Never See Fat Vampires, The Rockhound Science Mysteries"