The Money Ladder

Franklin Asante is a Private Banker & Head of Entrepreneurs at Coutts Bank. He's an advisor to High Net Worth business owners, covering sectors such as Hospitality, Property Development, Recruitment & the Automotive industry. Franklin is the Vice Chair of Governors at United Colleges Group and a Trustee for 'Goals 4 Girls' CIO, a charity that supports young women through sports and education. He is also a Non Executive Director for a community interest company called 'Visionnaires' which is an inclusive business incubator and social enterprise.



He teaches financial literacy to his social media following under the name of 'Urban financier', where he delivers useful and practical information about managing personal finance.



In 2019 Franklin was awarded 'Mentor Of The Year' at the UK Social Mobility Awards, for working with students across London. In 2023, he became an alumni of the 'Commonwealth Study Conference', a global leadership network established by Prince Philip, Duke of Edinburgh.

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A practical guide to understanding money and building a sustainable financial future.