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The Power and Influence of Illustration: Achieving Impact and Lasting Significance through Visual Communication

Autor Professor Alan Male
en Limba Engleză Paperback – 20 feb 2019
Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience.Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade - and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.
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Specificații

ISBN-13: 9781350022423
ISBN-10: 135002242X
Pagini: 256
Ilustrații: 388 colour images
Dimensiuni: 210 x 270 x 18 mm
Greutate: 1 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Locul publicării:London, United Kingdom

Caracteristici

Historical examples (including Disney, Nazi propaganda, Victorian advertising and political cartoons) are examined, helping readers to understand the decisions behind the illustrations and how the messages are conveyed

Notă biografică

Professor Alan Male is an illustrator, academic and writer. He directed the Illustration Programme at Falmouth University for many years, leading it to gain an international reputation for excellence. He is now Emeritus Professor and a keynote speaker on the international stage.

Cuprins

IntroductionLessons from History1. From the Birth of Culture to Evolution2. Victoriana to Disney 3. Mid 20th Century and the Digital RevolutionThe Language of Drawing4. Icons, Semiotics and Identity 5. Metaphor, Wit, Sarcasm and Perversion 6. Rhetoric and Subject Matter Context, Impact and Consequence7. Ethics, Censorship and Moral Responsibility 8. Presenting Knowledge, Advertising and Propaganda9. Entertainment, Journalism and LiteratureContemporary and Future Practice10. Innovation and Problem Solving11. Communication's Effectiveness, Function and Significance 12. Authorship and the Skills of the IllustratorIndexFurther ReadingBibliography

Recenzii

An excellent book that provides a good grounding in the historical context and development of Illustration that becomes increasing philosophical, more intellectually challenging and questioning of the role of the contemporary illustrator.