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The Start-Up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career

Autor Reid Hoffman, Ben Casnocha
en Limba Engleză Hardback – 13 feb 2012
A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley's most innovative entrepreneurs.

LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today's competitive world. The key is to manage your career as if it were a start-up business a living, breathing, growing start-up of you.

Why? Start-ups--and the entrepreneurs who run them--are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.

These are the very same skills professionals need to get ahead today.

This book isn't about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to:

* Adapt your career plans as you change, the people around you change, and industries change.
* Develop a competitive advantage to win the best jobs and opportunities.
* Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships.
* Find the unique breakout opportunities that massively accelerate career growth.
* Take proactive risks to become more resilient to industry tsunamis.
* Tap your network for information and intelligence that help you make smarter decisions.

A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.

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Specificații

ISBN-13: 9780307888907
ISBN-10: 0307888908
Pagini: 260
Dimensiuni: 147 x 215 x 24 mm
Greutate: 0.38 kg
Editura: Crown Business

Notă biografică

Reid Hoffman, cofounder and chairman of LinkedIn, and Ben Casnocha

Descriere

LinkedIn co-founder and chairman Hoffman and author Casnocha show readers how to accelerate their career in today's competitive world. The key is to manage one's career as if it were a start-up business--a living, breathing, growing start-up of you.

Recenzii

"The most compelling parts of this book are the ones that look at the importance of developing and exploiting professional networks. As well as explaining network intelligence, or why your contacts' contact may be the best source of leads about potential jobs, the book also gives numerous tips - including ones gleaned from the world of online dating - about how best to broker effective relationships" Economist "[An] extremely interesting and informative read" Bookbag.co.uk "Rather than containing the usual tranch of aphorisms and advice on how to create lists of things you want to achieve, The Start-up Of You suggests arranging your career like a business . We challenge you not to be inspired" PA Life "It is the optimism of Silicon Valley that infuses this book: there is still hope for those striving to break into the charmed circle" -- Richard Waters Financial Times "Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you're in - or want to be in -The Start-Up of You holds lessons for success." -- Michael Bloomberg, Founder Of Bloomberg, L.P. And Mayor, New York City