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Theorizing Digital Rhetoric

Editat de Aaron Hess, Amber Davisson
en Limba Engleză Hardback – 20 iul 2017
Theorizing Digital Rhetoric takes up the intersection of rhetorical theory and digital technology to explore the ways in which rhetoric is challenged by new technologies and how rhetorical theory can illuminate discursive expression in digital contexts. The volume combines complex rhetorical theory with personal anecdotes about the use of technologies to create a larger philosophical and rhetorical account of how theorists approach the examinations of new and future digital technologies. This collection of essays emphasizes the ways that digital technology intrudes upon rhetorical theory and how readers can be everyday rhetorical critics within an era of ever-increasing use of digital technology.
Each chapter effectively blends theorizing between rhetoric and digital technology, informing readers of the potentiality between the two ideas. The theoretical perspectives informed by digital media studies, rhetorical theory, and personal/professional use provide a robust accounting of digital rhetoric that is timely, personable, and useful.
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Specificații

ISBN-13: 9781138702387
ISBN-10: 1138702382
Pagini: 264
Ilustrații: 6
Dimensiuni: 152 x 229 mm
Greutate: 0.48 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate and Undergraduate

Cuprins

Preface
  1. Introduction: Theorizing Digital Rhetoric, Aaron Hess SECTION I:
    PHILOSOPHICAL AND RHETORICAL CONCEPTUALIZATIONS OF DIGITAL TECHNOLOGY
  2. Critique of Digital Reason, David Gunkel
  3. The Terms of Technoliberalism, Damien Pfister
  4. Rhetorical Affects in Digital Media, Jay Brower
  5. Digital Rhetoric and the Internet of Things, James P. Zappen
  6. Towards a Minor Assemblage: An Introduction to the Clickable World, J. Macgregor Wise SECTION II:
    DIGITAL INTRUSIONS IN RHETORICAL THEORY
  7. From coercion to community building: Technological affordances as rhetorical forms, Amber Davisson and Angela Leone
  8. Fluidity in a Digital World: Choice, Communities, and Public Values, Ashley Hinck
  9. The Rhetorical Agency of Algorithms, Jessica Reyman
  10. The New Data: Argumentation amidst, on, with, and in Data, Candice Lanius and Gaines S. Hubbell
  11. Where is the Body in Digital Rhetoric? Brett Lunceford
  12. Reviving identity politics: Strategic essentialism, identity politics, and the potential for cross-racial vernacular discourse in the digital age, Vincent Pham SECTION III:
    BEING RHETORICAL CRITICS IN OUR DIGITAL LIVES
  13. Toward a Digital Methodology for Ideographic Criticism: A Case Study of ‘Equality’, Michelle Gibbons and David Seitz
  14. Hashtags and Attention through the Tetrad: The Rhetorical Circulation of #ALSIceBucketChallenge, Jennifer Reinwald
  15. Ethics, Agency, and Power: Toward an Algorithmic Rhetoric, Jeremy David Johnson
  16. Pinning, Gazing, and Swiping Together: Identification in Visually Driven Social Media, Hillary A. Jones
  17. I am what I play and I play what I am: Constitutive Rhetoric and the Casual Games Market, Shira Chess
Afterword: Digital Rhetoric at a Later Time, Brian L. Ott

Notă biografică

Aaron Hess is an Assistant Professor of Rhetoric and Communication at Arizona State University. He is the co-author of Participatory Critical Rhetoric: Theoretical and Methodological Foundations for Studying Rhetoric In Situ (Lexington, 2015). His research follows two primary avenues: the participatory elements of rhetorical advocacy and digital rhetorical expression. His work can be found in a variety of scholarly journals, including the International Journal of Communication, Critical Studies in Media Communication, New Media and Society, and Media, Culture and Society.
Amber Davisson is an Assistant Professor of Communication at Keene State College. She is the author of Lady Gaga and the Remaking of Celebrity Culture (McFarland, 2013) and the co-editor of Controversies in Digital Ethics (Bloomsbury, 2016). Her interdisciplinary scholarship on identity, politics, and digital technology has appeared in journals such as Rhetoric and Public Affairs, Transformative Works and Culture, Journal of Media and Digital Literacy, Journal of Visual Literacy, and American Communication Journal.

Descriere

Theorizing Digital Rhetoric explores the ways in which rhetoric is challenged by new technologies and how rhetorical theory can illuminate discursive expression in digital contexts. It combines rhetorical theory with personal anecdotes about the use of technologies to create a larger rhetorical account of how theorists approach the examinations of new and future digital technologies.