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Trade Tales – Decoding Customers` Stories: Advances in Culture, Tourism and Hospitality Research

Autor Arch G. Woodside
en Limba Engleză Hardback – 19 noi 2017
Read original first-person stories of problems, opportunities and outcomes with a multiple-choice exercise following each story, as well as a critical review by an independent researcher. Gain an international view with stories by Asian, European, New Zealand/Pacific Rim, and North American customers.
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Specificații

ISBN-13: 9781787142794
ISBN-10: 1787142795
Pagini: 206
Dimensiuni: 166 x 238 x 18 mm
Greutate: 0.41 kg
Editura: Emerald Publishing
Seria Advances in Culture, Tourism and Hospitality Research