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Wars of Position? <i>Marxism Today</i>, Cultural Politics and the Remaking of the Left Press, 1979-90: Historical Materialism Book Series, cartea 248

Autor H.F. Pimlott
en Limba Engleză Hardback – 15 dec 2021
Inspired by Raymond Williams’ cultural materialism, H.F. Pimlott explores the connections between political practice and cultural form through Marxism Today’s transformation from a Communist Party theoretical journal into a ‘glossy’ left magazine. Marxism Today’s successes and failures during the 1980s are analysed through its political and cultural critiques of Thatcherism and the left, especially by Stuart Hall and Eric Hobsbawm, innovative publicity and marketplace distribution, relationships with the national UK press, cultural coverage, design and format, and writing style. Wars of Position offers insights for contemporary media activists and challenges the neglect of the left press by media scholars.
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Specificații

ISBN-13: 9789004231894
ISBN-10: 9004231897
Dimensiuni: 155 x 235 mm
Greutate: 0 kg
Editura: Brill
Colecția Brill
Seria Historical Materialism Book Series


Notă biografică

H.F. Pimlott, PhD (2000, Goldsmiths College), is Associate Professor of Communication Studies, Wilfrid Laurier University. Her publications cover precarious academics, Stuart Hall, punk politics, and print ephemera in journals such as Media, Culture & Society; Socialist Studies; Democratic Communiqué, and Journalism.

Cuprins

Acknowledgements
Preface
List of Tables and Illustrations
Abbreviations

Introduction: The Left, Cultural Form and Political Practice
1Sign(ifier) of the Times?
2The Production of the ‘Marketplace of the Ideas’
3Overview of the Book

1 Marxism Today’s Story: An Historical Narrative of a Cultural Form
1The Left, Cultural Form and Political Practice
2The Party and the Party Paper: Leninist Communication Practices
3Leninist Communication Practices: The Party as a Medium of Communication
4The CPGB’s Practice of ‘Democratic Centralism’
5Leninist Communication Practices: Agitation and Propaganda
6Leninist Communication Practices: The Party Paper
7A Basic Typology of Communist Party Publications
8The Beginnings of Postwar Reconstruction and Periodical Developments
9Precursors: The Commission on Party Journals 1953
10Precursors: Marxist Quarterly (1954–57)
11Precursors: The Commission on Inner Party Democracy 1957
12Marxism Today: ‘The First Generation’: 1957–77
13A Party of Two Wings
14The Brief Rise of ‘Eurocommunism’
15Marxism Today’s Transformation: ‘Caution & Compromise’, 1977–83
16‘Reaction & Realignment’ 1983–87
17‘The Tail Wags the Dog’: 1987–89
18‘New Times’, 1989–91
19Conclusion

2 From ‘New Left’ to ‘New Labour’: Marxism Today’s Political Project and the ‘Retreat from Class’
1‘Forward March of Labour Halted?’
2‘Thatcherism’
3Thatcherism: Critiques
4Separation of ‘The Economic’
5Alternate Political Explanations
6Elections, Polling and Public Opinion
7‘Common Sense’
8Thatcherism’s Theoretical Underpinnings: The ‘Wrong’ Gramsci?
9‘Ideology’ vs. ‘Discourse’
10‘Hegemony’
11Social Production of Ideologies
12The Hegemonic Apparatus
13‘New Times’: From New Left to New Labour?
14Part II: ‘From Wars of Position to Cultural Politics’
15‘Popular Politics’
16Feminism and the New Social Movements
17‘Municipal Socialism’
18The Communist Party, Popular Culture and Marxism Today
19From ‘Rock Against Racism’ to ‘Designer Socialism’
20Conclusion

3 The Party Line versus the Bottom Line? The Political Economy of Left Magazine Production
1‘Passive’ and ‘Active’ Editorships, 1957–91
2‘Editorial Control’ or ‘Cultural Circle’?
3‘Who Pays the Piper, Calls the Tune?’ Financing Marxism Today
4Advertising
5‘Private Enterprise or Political Commitment?’ Printing and Subscriptions
6‘A Little Help From My Friends’: The Process of Magazine Production
7The Production Process
8Conclusion

4 From the Party Line to the Politics of Design: Marxism Today’s Cultural Transformation
1The Theory of the Periodical and Magazine Design in the 1980s
2Format: ‘From a Journal into a Magazine’
3The First Format: 1957–79
4The Second Format: 1979–86
5The Third Format: 1986–91
6Front covers
7Visual Communication, Advertising and Design
8Editorial Sections: Features
9Features: Alternative Modes of Presentation
10Modes of/for Discussion
11Other Editorial Sections
12Cultural Coverage: From ‘Reviews’ to ‘Channel Five’
13The Politics of Form and the Form of Politics
14Conclusion

5 From the Margins to the Mainstream: Publicity, Promotion and Distribution in the Marketplace of Ideas
1Party Distribution
2‘Out-of-Party’ Distribution
3In the Marketplace of Left Periodicals
4‘Cadres to Consumers’: Changes in Readership, 1957–91
5Contributors
6Book Publishing
7‘The Art of Talking’: Discussion Groups, Talks, Events, Conferences
8Promotion
9Publicity
10National Press Coverage
11‘Thinking the Unthinkable’
12Conclusion

6 Write Out of the Margins: Communist Ideology and Accessibility, Rhetoric and Writing Style
1Twentieth-Century Communist Rhetoric
2Accessibility
3Marxism Today’s Defensive Rhetorical Strategy 1957–77
4‘Solidification’
5Principles of Good Style
6Language
7Plain Style
8Marxism Today’s Top Two Contributors: Eric Hobsbawm and Stuart Hall
9Eric Hobsbawm and the Rhetorical Style of ‘Realistic Marxism’
10Rhetorical Strategy and Writing Style
11Stuart Hall: Socialist Public Intellectual and Polemical Rhetorician
12Stuart Hall’s Rhetorical Techniques and Writing Style
13Qualification and Conditionality
14Unity and Division on the Left: From ‘Common Sense’ to Caricature?
15Tropes and Metaphors
16Stuart Hall’s ‘Realism’
17Conclusion

7 W(h)ither the Party Paper? What Lessons for the Left Press
1A Perennial Question
2Epilogue

Illustrations
References
Index