Are you a Red Sneaker Writer? What must a writer know to survive in the modern publishing world? In this volume, William Bernhardt tackles essential topics that, while smaller in scope, are nonetheless necessary to a contemporary author's survival. How do you create a memorable series character? Should you write in the first person? What does "Show, don't tell" really mean? How do you add suspense? Bernhardt also discusses legal issues confronting writers and marketing concerns, such as the all-important book description for online sales pages. Bernhardt tackles these eleven topics with his usual direct, no-nonsense style, telling writers what they need to know without wasting their time.