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Éxito Comercial de Michael Scott Doyle

Éxito Comercial: Mindtap Course List

Autor Michael Scott Doyle, T. Bruce Fryer
en Limba Engleză Paperback – 31 dec 2017
Looking for the perfect guide to help you succeed in the Spanish-speaking business world? �XITO COMERCIAL: PR�CTICAS ADMINISTRATIVAS Y CONTEXTOS CULTURALES, S�PTIMA EDICI�N will provide you with a solid foundation in business vocabulary, basic business and cultural concepts, and situational practice. By using the text, audio, and other web-delivered media, you will soon have the skills you need for success
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Specificații

ISBN-13: 9781337554978
ISBN-10: 1337554979
Pagini: 640
Dimensiuni: 200 x 250 x 25 mm
Greutate: 1.2 kg
Ediția:00007
Editura: CENGAGE LEARNING
Colecția Mindtap Course List
Seria Mindtap Course List

Notă biografică

Dr. Michael Scott Doyle (PhD, University of Virginia) is a Professor of Spanish, Business Spanish and Business Language Studies, and Translation Studies at the University of North Carolina at Charlotte. He served as a Distinguished Visiting Professor of Spanish at the United States Air Force Academy during the 2013-2014 academic year. At UNC Charlotte he chaired the Department of Foreign Languages from 1993-99. He has also served as Graduate Director, Director of the Certificate in Business Spanish, and Director of the undergraduate and graduate Certificates in Translating and Translation Studies at UNC Charlotte. He chaired the Department of Spanish and Portuguese at San Diego State University (1991-93). To date, Dr. Doyle has 87 publications (71 single-authored), among them 14 books (12 co-authored, 1 translation, and 1 guest-edited monographic volume), 4 book chapters, 35 articles and essays, 1 case study, 7 interviews, 1 edited proceedings volume, and 11 translations (short-story length). Most recently, he is the author of four articles on Business Spanish, Business Language Studies, and Language for the Professions and Specific Purposes: �Business Language Studies in the United States: On Nomenclature, Context, Theory, and Method� (The Modern Language Journal); �Business Spanish in the United States: Evolution, Method and Markets� (Cuadernos de ALDEEU); �Continuing Provisional Theoretical Cartography in the LSP Era� (Scholarship and Teaching on Languages for Specific Purposes); and �Core Didactic Thematics and Methodology in Business Spanish: Developing Leadership with Integrity as a Priority for Language for the Professions and Specific Purposes� (Hispania). He is certified by the American Translators Association (ATA) in both Spanish to English and English to Spanish translation.

Descriere

" Exito comercial is designed to give students with advanced-intermediate and advanced levels of proficiency in Spanish a solid foundation in business vocabulary, basic business and cultural concepts, and situational practice that will help prepare them for success in today's Spanish-speaking business world"-- Page xv.