Accelerating International Growth de P Rosenzweig

Accelerating International Growth: IMD Executive Development Series

P Rosenzweig

International growth is one of the most important challenges facing companies today. For companies of all sizes and in almost all industries, building a strong international position isn't an option - it's a necessity.

Accelerating International Growth is designed to help you - the practising manager - navigate your company's international growth. It takes a practical and direct approach to identifying challenges and recommending action.

Based on a successful executive programme at IMD, Accelerating International Growth brings together four experts in international management: Philip Rosenzweig, Xavier Gilbert, Thomas Malnight and Vladimir Pucik. Together, they explain five capabilities your company needs for successful international growth:

Global strategic thinking: a process we call 'grasping the globe'
Effective international partnerships: managing alliances and acquisitions
Rapid staffing: expatriation and localization
Global learning: using the world as your classroom
Organizational adaptation: changing organizational forms

Whether your company is a small or mid-size firm in the early stages of international growth, or whether you manage an established global company, Accelerating International Growth offers practical, clear and relevant ideas for immediate application.

Citește tot Restrânge