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Advances in Foundational Mass Communication Theories

Editat de Ran Wei
en Limba Engleză Paperback – 14 feb 2019
Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann Scholarly Essay in the Mass Communication and Society journal, and together they comprise a remarkable source of knowledge, equipped to lead mass communications theory through the emergence of new technologies, and the evolution of communications, in the 21st century.
Moreover, the contributions gathered in this volume contradict any critics who may claim the theories of the 20th century have outlived their usefulness, for these prove to guide contemporary research as forcefully as ever in the digital era. Validating the classic media theories across time and their various forms constitute the second focal section of this volume. Finally, senior media scholars offer their views on the future directions in which mass communication theories can be advanced.
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Specificații

ISBN-13: 9780367234843
ISBN-10: 036723484X
Pagini: 338
Dimensiuni: 156 x 234 x 19 mm
Greutate: 0.48 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate and Undergraduate

Cuprins

Introduction: Extending the Deep Legacy of Our Field’s Top Scholars  1. Walter Lippmann’s Ghost: An Interview With Michael Schudson  2. Reassessing the People’s Choice: Revisiting a Classic and Excavating Lessons for Research About Media and Voting  3. Reading Lasswell’s Model of Communication Backward: Three Scholarly Misconceptions  4. Beyond the Four Theories of the Press: A New Model of National Media Systems  5. The First-Person Effect and Its Behavioral Consequences: A New Trend in the Twenty-Five Year History of Third-Person Effect Research  6. A Media Sociology for the Networked Public Sphere: The Hierarchy of Influences Model  7. Studying Journalists and Journalism Across Four Decades: A Sociology of Occupations Approach  8. New Directions in Agenda-Setting Theory and Research  9. The End of Framing as we Know it…and the Future of Media Effects  10. Yesterday’s New Cultivation, Tomorrow  11. A Three-Decade Retrospective on the Hostile Media Effect  12. Diffusion Theory in the New Media Environment: Toward an Integrated Technology Adoption Model  13. Defining Identification: A Theoretical Look at the Identification of Audiences With Media Characters  14. Mass Communication Research at the Crossroads: Definitional Issues and Theoretical Directions for Mass and Political Communication Scholarship in an Age of Online Media

Descriere

This book advances the foundational theories of mass communications which have sustained the field of study, shows how they guide contemporary research as forcefully as ever in the digital era. It was originally published in Mass Communication and Society.