Align: A Leadership Blueprint for Aligning Enterprise Purpose, Strategy and Organisation: Business Book Awards 2020
Autor Jonathan Trevoren Limba Engleză Hardback – 27 noi 2019
Enterprisealignmentmeanswinning(enhancedproductivity,performanceandcompetitiveness)throughatightly-managedenterprisevaluechainthatconnectsanenterprise'spurposetoitsbusinessstrategy,organizationalcapability,resourcearchitectureand,finally,managementsystems.Theenterprisevaluechainisonlyasstrongasitsweakestlink.Holisticenterprisealignmentisthekeytoathrivingbusiness.
SuperiorenterprisealignmentenablesMcDonalds,forexample,toserveover70millioncustomersaday--over1%oftheglobalpopulation--anddominateitsindustry.McDonald'swinningformulaistightalignmentofitsstrategy,organizationalcapabilities,resources,andmanagementsystems,allarrangedsystematicallytosupportitslong-termpurpose.
Mostexecutivestodayknowtheirenterprisesshouldbemanagedinthis"aligned"way.Thechallengeisthatexecutivestendtofocusononlyoneaspectofwhatmakestheirenterpriseeffective(eithertheirstrategy,capabilities,resourcesormanagementsystems),totheexclusionoftheothers.Whatreallymattersforperformanceishowtheyallfittogether.Therealityisthattherearethousandsoforganizationsgloballywhoareoperatingwellbelowtheirpotentialandgettingbybecausetheyarenotaligned.Thisbookaimstochangethat.
AligndrawsuponanactiveresearchprogramatSadBusinessSchoolandprovidesrealexamples,detailedscenariosandevidence-basedinsightstodeliveracompelling,thoughtfulandcompellingmessagetohelpleadpositivechangeanyorganization.
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Specificații
ISBN-10: 1472959396
Pagini: 256
Dimensiuni: 153 x 234 x 27 mm
Greutate: 0.53 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Business
Seria Business Book Awards 2020
Locul publicării:London, United Kingdom
Caracteristici
Notă biografică
Recenzii
Jonathan Trevor has done the extraordinary: he's taken a core business concept that most of us think we know well, studied it carefully, and given us a new, deep, and practical approach to alignment. His work is particularly timely as leaders in this complicated time wrestle with defining their purpose and aligning it to their strategy and organizations.
As someone who is often resistant to accepting advice from business books for even my own strategies, it is no small feat that Jonathan Trevor's book has commanded my attention and that, more importantly, I have learned greatly from it.
In Align, Jonathan Trevor passionately shares why connecting core purpose, strategy and organization lead to a highly successful and sustainable enterprise. Many of us business leaders have relied on our instincts and experience; now Align articulates an alignment framework that enables us to better bridge these critical components to seamlessly navigate our teams into in the rapidly changing future.
Senior leadership teams eager to improve their performance will find this book provides a clear pathway to diagnosing problems and making choices for action to deliver sustainable change.
A tour de force. Jonathan Trevor argues powerfully that the alignment of purpose, strategy and organization are the bedrock of successful performance. He provides a wealth of examples and sets out the questions which leaders need to ask if they are to overcome disruption and intense competition.
Strategic and organizational alignment is crucial to the success of any company and this book, with its mix of academic rigour and real-life case studies, makes this abundantly clear.
When the business community finds the right balance between customers, employees, communities and shareholders, society as a whole benefits. The key to this is alignment, and Jonathan Trevor's book provides a unique insight into why holistic management has become so crucial.
Align is an invaluable compass for business leaders looking to develop a deeper understanding of their organization, providing guidance that will allow them to plot their future with confidence.
The success of any enterprise is highly dependent upon the effective alignment of its various elements. Align is the essential guide for any business leader looking to master this process.
Jonathan Trevor has succeeded in writing a clear, concise and engaging exposition about the importance of alignment - a mission critical matter for every type of enterprise, whether social, governmental or commercial. Align is a must read for any serious student or practitioner of leadership.
Descriere
Why do some businesses thrive whilst many more struggle and fail? A key reason - and focus of this book -is strategic alignment. Superior strategic alignment enables McDonald's, for example, to serve over 70 million customers a day - over 1% of the global population - and dominate its industry, as it has done for decades. McDonald's winning formula is tight alignment of its strategy, organisational capabilities, resources and management systems all arranged systematically to support its long-term purpose.
Most executives today know their enterprises should be managed in this 'aligned' way. The challenge is that executives tend to focus on only one aspect of what makes their enterprise effective (either their strategy, capabilities, resources or management systems), to the exclusion of the others. What really matters for performance is how they all fit together.
The reality is that there are thousands of organisations globally who are operating well below their potential and getting by because they are not aligned. This book aims to change that. Strategic alignment means winning (enhanced productivity, performance and competitiveness) through a tightly-managed enterprise value chain that connects an enterprise's purpose to its business strategy, organisational capability, resource architecture and, finally, management systems.
The enterprise value chain is only as strong as its weakest link. Align draws upon an active research programme at Said Business School and provides real examples, detailed scenarios and evidence-based insights to deliver a thoughtful and compelling message to help lead positive change any organisation.