This book focuses almost exclusively on that time-honored principle of improving what we "know" and "who" we follow. We need to build our knowledge base and be tapped into current events if we ever want to leverage a lot of power and money. Building our knowledge base & sharing it, is one of the most powerful ways we have of increasing our leverage and available resources: it is, for all intents and purposes, the closest thing we can ever have to finding a "shortcut" to financial wealth. What this book will not do is teach us how to cheat our way into money, nor manipulate the money out of potential customers or the people in our lists. Unless we bring something unique and valuable to the table, we're going to have trouble building any business, list or networks of any type. We have to be willing to give more of ourselves than people expect in order to obtain our goals. This book will teach us how this is done in a way that can bring together the largest possible results.