Behind the Success and Failure of U.S. Export Intermediaries: Transactions, Agents, and Resources
Autor Mike Pengen Limba Engleză Hardback – 18 mar 1998 – vârsta până la 17 ani
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Specificații
ISBN-13: 9781567201529
ISBN-10: 1567201520
Pagini: 232
Dimensiuni: 156 x 235 x 23 mm
Greutate: 0.58 kg
Ediția:New.
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
ISBN-10: 1567201520
Pagini: 232
Dimensiuni: 156 x 235 x 23 mm
Greutate: 0.58 kg
Ediția:New.
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
Notă biografică
Mike W. Peng is assistant professor of management at Ohio State University. He received his PhD from the University of Washington, Seattle, with an award-winning doctoral dissertation on export strategy. Dr. Peng consults for various companies expanding into international markets. He is the author of numerous articles in scholarly and professional journals, and has published and presented his work in Canada, China, Germany, Great Britain, Hong Kong, Singapore, South Korea, and the United States.
Cuprins
PrefaceIntroductionExport Intermediaries: DefinitionsGlobal Evolution and U.S. Development: An Historical ExcursionThe State of the ArtAn Integrated Model of Export Intermediary PerformanceExplaining Export Intermediary Performance: Findings from Six Case StudiesExplaining Export Intermediary Performance: Findings from a Mail SurveyConclusionsAppendix: Research MethodologyBibliographyIndex