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Business Studies For Dummies

Autor RR Pettinger
en Limba Engleză Paperback – 19 dec 2013
Your hands-on introduction to modern business and business education Whether you're deciding on a course of study, headed to university, or settling down to your first year, Business Studies For Dummies provides you with a thorough overview of the subjects that form the foundation of a business studies degree. You'll get trusted, easy-to-follow coverage of all the topics you'll encounter: business start-up, accounting and finance, operations, human resources, management, analytics, business environment, and economics. * Includes a clear, engaging, and concise overview of the key topics you'll encounter in your studies * The perfect study companion for students With Business Studies For Dummies, you'll be one step ahead of the competition--at university and on the job.
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Specificații

ISBN-13: 9781118348116
ISBN-10: 1118348117
Pagini: 408
Dimensiuni: 187 x 235 x 43 mm
Greutate: 0.75 kg
Ediția:New.
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

Primary market

  • Students considering business as a course of study at university and first–year undergraduate business students seeking a clear, engaging, and concise overview of the key topics they′ll encounter over the next few years.

Secondary market

  • Non–traditional students preparing to return to education on a business–studies path.
  • Individuals new to a professional working environment.

Cuprins


Notă biografică

Richard Pettinger, MBA, is the Principal Teaching Fellow in Management Education at the Department of Management Science and Innovation, University College London. He is also Director of the BSc/MSci Information Management for Business programme, a major national initiative to transform undergraduate and pre-professional business and management education.

Descriere

Your hands-on introduction to modern business and business education Whether you're deciding on a course of study, headed to university, or settling down to your first year, Business Studies For Dummies provides you with a thorough overview of the subjects that form the foundation of a business studies degree.