Brand Meaning Management Autor Naresh K. Malhotra et al. 4 mai 2015 Hardback Preț: 997.25 lei 1295.13 lei 6-8 săpt. -23%
Handbook of Brand Relationships Autor Deborah J. MacInnis et al. 15 oct 2009 Hardback Preț: 1051.12 lei 1410.19 lei 6-8 săpt. -25%
Brand Attachment: Construct, Consequences and Causes Foundations and Trends(r) in Marketing, nr. 3 Autor C. Whan Park et al. 31 dec 2007 Paperback Preț: 297.97 lei 6-8 săpt.