Cases on Branding Strategies and Product Development

en Limba Engleză Hardback – feb 2015

"This book is a collection of case studies illustrating successful brand management strategies as well as common errors of unsuccessful brands"--

Preț vechi: 1375^.21 lei
-23% Nou

Puncte Express: 1588

:
202^.65€ • 213^.18$ • 169^.09£

Livrare economică 09-23 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781466673939
ISBN-10: 1466673931
Pagini: 472
Dimensiuni: 178 x 254 x 25 mm
Greutate: 1.03 kg
Editura: Information Science Reference